Entrepreneurs always tell me, “I don’t have time to get organized right now.”
And, on some level, I understand where they’re coming from. Because entrepreneurs feel so time-poor, the idea of setting aside time to set up systems for their business seems impossible.
It’s easy to think that when you have more time you’ll do things differently. But the truth is...more time doesn’t come until you change how you’re operating.
“Hustling” isn’t going to get you where you want to be any faster. It’s like the difference between spending 20 hours chopping down a tree instead of spending 20 minutes sharpening your ax.
When we begin to think in terms of processes, systems, and automation, that’s when our business has the potential to make quantum leaps in revenue, productivity, and profit.
This is because putting the right systems in place allows you to leverage your productivity and free up your time so you can invest that time in other things. It’s kind of like time-travelling, actually, because you’ve done some of the work upfront, so the task is executed more quickly and at a higher quality.
Here are a few examples of what systems could look like in your business:
Canned emails for every possible scenario so your client communications are consistent, thoughtful, and professional. They’ll never know you’re sending this email while trying to navigate your two-year-old having a meltdown in the cereal aisle.
Contracts that are thorough, protect both parties, and have actually been reviewed by a REAL LAWYER. You know, instead of downloading them off the internet and sending them on the fly.
Taking clients through an organized, attentive on-boarding process so they are excited and completely prepared to begin working with you.
Having a media folder ready to go with your bio, press images, social + website links, and target market description for that opportune moment when you’re offered a feature and they need your press kit STAT.
Planning your projects for the year with so much clarity that your success isn’t just possible, it’s inevitable.
Having a schedule for your day that guarantees moving the needle on your business tasks without working 16 hours a day. And still having time for things like lunch and exercise. Finally you can find a work-life balance that actually fits your lifestyle and serves your dreams!
Walking away from your business for a few weeks to take that much-needed vacation, and knowing that it will continue to run and make money in your absence.
Systems mean more time, more energy, and more focus on the things that matter most to you. And as an entrepreneur, focus is key. That’s how you turn your passion into profits! Productivity isn’t time management, it’s really all about managing your work.
And that’s what I get most excited about - using systems to design your workflow!
Imagine setting up a project board for writing a blog post that actually makes writing the post easier, quicker, and of superior quality. Your key points are outlined, your publishing task list is there, everything you need is at your fingertips, so when you go to write the post you literally just open the board and write.
Or, creating the perfect client project scope board to house all the key details about your work together as well as your action plan for the next 90 days?
Or, even just having simple boards for running webinars or taking meeting notes that allow you to capture, organize, and share your ideas in real time.
Systems aren’t just about checklists or storing your work in neat little containers, they’re also a vehicle for you to redefine how you execute your work in the first place. The possibilities that systems will create for your life are truly endless.
The more organized your business is, the better your experience of it will be. Through planning and setting up your processes, you become a peak performer because you’re always prepared. Thus you can take maximum advantage of all opportunities that come your way.
As an entrepreneur, you’re willing to do whatever it takes to make your idea a success. Don’t let overwhelm and disorganization rob you of the joy and fulfillment your business can bring. Your most valuable resource is time.
Which brings me back to the beginning. The bottom line is: it DOES take time to develop and implement systems into your business. But your freedom comes from the sacrifice. I challenge you to commit to spending the extra time now for a lifetime of more freedom and less stress.
What does your business really need a system for? Tell me in the comments below!